[00:00:44] I'm going to start with some examples because I feel like most people are going to think I'm crazy initially when I talk about the subject. Ticktock, great example, because it shows how there's a conflict between two nations, China and the United States. So. All the government entities are like, yeah, China is infiltrating everything with Tic-Tac and they're taking control data and they're stealing people's information. And initially what happened on that timeline was like the government's like, hey, nobody can have ticktock consulting their phones. There was leaks about Amazon doing the same thing. And basically, eventually the government's like, hey, we're going to ban Tick-Tock. Are you going to sell this platform? You can't own a China. And if you think about that, that's never happened before on a technology scale of mass adoption before. This is one large sign of what I'm seeing, there is not a single software application you can log into right now without them shoving down your throat, sign up for OTP one time password. Have you enabled OTP yet? Why? Why is that? And it's because there is so much infrastructure being attacked right now that if you don't have in place, you're you're guaranteed to have a leak. If you look at the last couple of years, this problem's been escalating where we've seen, you know, the biggest the biggest release of personal information was when one of the credit score agencies got hacked, rather.
[00:02:28] I mean, I use that word loosely, right? They didn't really get hacked so much as their security just sucked. Right. And then all of a sudden somebody just ran off with all of our information, your Social Security number, every credit source that you have available. Identity theft started spiking. They were supposed to pay people money in this big lawsuit. I didn't see a dime. I don't know if you guys did. And the list goes on from there, the situation. And like the catalyst that made me like want to talk about this was when Amazon's own system completely bonkers, broked. And and this is just one of many things that's been breaking at Amazon, of course. And if you've been listening to the podcast, you're like, OK, Steven's talking about things breaking in Amazon yet again. I get it. But this one's very unique. This is a very unique angle. So I have an agency with 30 employees and half of my agency is in the Philippines. So I had created this very intricate way of having everybody log into our accounts. Right. So I would have half of my accounts on one email address and half in another email address. And then I would have every once OTP code transfer over into my Google Voice text messages, and then I would order for that to the entire organization.