My Amazon Guy

Advanced Amazon Strategies with Seller.Tools Co-Founder Troy Johnston #112

November 16, 2020 Season 2 Episode 12
My Amazon Guy
Advanced Amazon Strategies with Seller.Tools Co-Founder Troy Johnston #112
Show Notes

After you've completed all the best practices, your PPC, SEO, Design, and Catalog are setup, you may consider. Check out Seller.Tools.

  • How are sellers using more advanced strategies with chat marketing right now?
    • Won Many Chat top developer award.
    • Journey a customer goes on. The flow is the journey.
    • Advanced straetgy staying accessible.
  • Have processed $10,000,000 in rebates.
  • All ships rising, expotential growth, 85% of days on par with Prime Day 2019.
  • What's the future of more advanced strategies on Amazon coming into 2021?
    • Amazon wants customers staying on platform longer and engaging further.
  • What is the biggest thing a seller can do to start winning on Amazon? (Or phrase this as what's the most common but obvious mistake sellers are making right now?)
    • Differentiantion of product. Action you can take today in 5 mins. Amazon is a compare and contrast marketplace. Your product is not seen in isolation.
    • Tried and true optimization on Amazon. First impression is important.

Troy Johnston bio:
Troy Johnston is the Co-founder of Seller.Tools, a robust suite of optimization tools leveraging actual Amazon data. He sold one of his flagship brands for multiple 7 figures and quickly moved to consulting for 8 & 9 figure clients on Amazon.  Troy is obsessed with creating data-driven solutions for Seller.Tools clients by empowering sellers with the best data alongside exclusive features. You can find Troy and an amazing community of FBA sellers through the Facebook community FBA Kings.

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