.jpg)
My Amazon Guy
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube.
Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy
Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy
My Amazon Guy
Selling products in one of the most highly competitive niches - My Amazon Guy FBA Weekly Q&A
00:00 My Amazon Guy FBA Weekly Q&A, June 21, 2022
10:00 Introduction of the guest, Charles Wolf
13:52 Analyze Top 10 Competitors indexing organic keywords using Cerebro
14:04 Make sure that you are organically indexing for the right amount of keywords.
16:50 Number 1 rule, Never ever go Out of Stock!
19:25 Every word on Bullet Points indexes
21:10 Categories are simply the categories they're in while products are the specific products.
21:22 Brand Metrics gives a broad overview of brand-specific performance on a specific category.
24:28 Advertising is run on an SKU level; run campaign ads for products that are performing better
25:41 Amazon sellers have no issue with buying their own product; allows them to check shipping and packaging conditions of their product.
26:43 To change the US listing images without changing the listing images of the other marketplaces don’t upload the images in the traditional style, rather get a URL for your images then upload your URL via template flat-file in the specific marketplace
29:24 For newly launched product, better to enroll on Vine to allow reviews to come in
32:55 If you have a broad scope of consumers, target the consumers in your listings based on the highest percentage of buyers or demographics.
34:06 Focus on your main demographic
37:09 Phrase campaign should include both long and short keywords based on your strategy
37.35 The listings become active once you put the start date at the back end
37:42 Amazon decides when your account becomes active after you get an account approved.
38:15 Three important items to be filled at the backend: start date, offer date, and release date.
38:18 Set them to a future date to preserve the honeymoon period, get your listing baked, get your product in FBA and bring back the date to the current date and launch the product.
42:34 Checking and optimizing reviews, price, and main image helps relevancy and increases conversion
44:36 Purpose of Broad Phrase is to get more people to see and buy your product
46:50 Amazon needs an invoice from legit suppliers and distributors to confirm the supply chain
51:15 Never negate a good keyword; negate a keyword when it is hurting you
54:08 Competitor analysis is finding the top 10 relevant products you want to launch using tools like Helium 10, Zonguru and others
58:36 Fix and adjust bids and focus on the right keywords to index
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/