My Amazon Guy

The Future of Amazon: Best Practices, Trends, and Predictions for 2023-24

September 04, 2023 Steven Pope
My Amazon Guy
The Future of Amazon: Best Practices, Trends, and Predictions for 2023-24
Show Notes

PPC costs keep going up
Pinterest ads
More data, more reports
Brand Analytics
FBA storage limits Q4 every year from here on out
We donโ€™t see an Amazon competitor emerge until at least 2026
The fastest way to grow on Amazon will continue to be add new products

Unlock the future of Amazon for FBA sellers with Stephen Pope, founder of My Amazon Guide! In this insightful video, Stephen delves into predictions, best practices, and trends for 2023 and beyond.

๐Ÿ”ฎ Prediction 1: Rising PPC Costs ๐Ÿ”ฎ
Stephen predicts that Pay-Per-Click (PPC) costs will surge due to limited ad space within Amazon's search results. As the ad real estate becomes scarcer, costs will rise, especially with Amazon venturing into off-platform advertising, such as Pinterest.

๐Ÿ“ˆ Prediction 2: Empowerment with Data ๐Ÿ“ˆ
Discover how Amazon is set to provide sellers with even more data, equipping them with insights to enhance their PPC strategies. Stephen highlights tools like the Search Query Performance Report and Brand Analytics, helping sellers make informed decisions.

๐Ÿ“ฆ Prediction 3: Q4 Storage Limits ๐Ÿ“ฆ
Get ready for permanent Q4 storage limits on Amazon. Stephen breaks down the capacity restrictions that sellers might face during the holiday season and how these limitations can impact your storage costs and IPI score.

๐ŸŒ Prediction 4: No Amazon Competitor Soon ๐ŸŒ
Stephen explains why Amazon's FBA logistics and delivery capabilities are light-years ahead of the competition, making it unlikely for a rival to emerge before 2026. He discusses platforms like TikTok and Walmart, shedding light on their challenges in catching up to Amazon.

๐Ÿ’ก Prediction 5: Grow Through New Product Launches ๐Ÿ’ก
Stephen emphasizes the enduring strategy of launching new products to drive growth on Amazon. You can seize new opportunities in the marketplace by continually expanding your product line and enhancing product quality, packaging, and cost-effectiveness.

For more actionable insights and strategies, be sure to watch Stephen's video on using Product Explorer to uncover your next winning product idea. Stay ahead in the ever-evolving landscape of Amazon selling by subscribing to My Amazon Guide and tuning in for regular updates!

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CHAPTERS
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0:00 Predictions for 2023-2024
0:20 Prediction 1: Rising PPC Costs on Amazon
2:23 Prediction 2: Amazon Providing More

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