My Amazon Guy

Amazon Revokes MYCE - Sellers Can No Longer Email Customers

March 02, 2024 Steven Pope
My Amazon Guy
Amazon Revokes MYCE - Sellers Can No Longer Email Customers
Show Notes

Discover the latest Amazon update as Steven Pope delve into the discontinuation of the Manage Your Customer Engagement (MYCE) tool. Learn about the features it offered, how it impacted Amazon sellers, and why it's being terminated. Steven Pope also explore Amazon's history with seller tools, the increasing challenges of selling on Amazon, and what this means for the future of seller-customer interaction. Whether you're an established Amazon seller or new to the platform, this video provides valuable insights into navigating Amazon's evolving marketplace. Don't forget to subscribe for more Amazon news and strategies.

→ The Amazon Agency That Gets Results 

→ Save 20% on your first 6 months of Helium 10! 
↳ Use code STEVENPOPE6M20 at 

→ Already have Helium 10? 
↳ Exclusive MAG discount for upgrading existing accounts at 

→ More reason to invest in Helium 10! 

→ Amazon Brand Registry Tools 

00:00 - Introduction to Amazon Email Marketing Tool Termination
00:22 - Official Announcement: End of Manage Your Customer Engagement Tool
00:45 - Overview of What the Tool Offered
01:12 - Analysis of Amazon's Tool Development Strategy
01:34 - The Requirement for Customer Engagement via the Tool
02:01 - Upselling Opportunities with the Tool
02:15 - No Replacement Expected for the Discontinued Tool
02:27 - The Growing Difficulty of Selling on Amazon
03:02 - Final Thoughts on the Discontinuation and Future Speculations
03:33 - Subscribe for More Amazon Updates

Join My Amazon Guy on LinkedIn:

Follow us:

Please subscribe to the podcast at:
Apple Podcast:

Support the show