My Amazon Guy

Amazon PPC: When to Increase, Lower, or Negate Bids

Steven Pope

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In this video, we go into the strategies for managing your Amazon PPC campaigns effectively. Learn how to determine when to increase or lower your bids, the significance of cautious negation, and how to evaluate sales performance to optimize your advertising costs. Perfect for Amazon sellers looking to improve their ACoS and maximize their sales potential. 

#AmazonPPC #AmazonAdvertising #EcommerceTips

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Timestamps:
0:00 - Introduction
1:04 - Adjusting Bids for High ACoS
1:55 - Evaluating Sales Performance
2:38 - Importance of Cautious Negation
3:16 - Conclusion

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