My Amazon Guy
Seller Central Expertise on how to improve sales. We are an Amazon Agency with more than 1,000 brands consulted for, My Amazon Guy sees trends and speaks about how to improve traffic and conversion on your products. https://myamazonguy.com/
My Amazon Guy
How I Built a $20-Million Dollar Amazon Agency in 5 Years
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Timestamps:
00:00 - How I Built a 20-Million Dollar Amazon Agency in 5 Years
0:23 - Starting the Agency After Job Loss
1:05 - Challenges and Self-Doubt
1:30 - First Steps in Consulting
2:06 - Career History and Unemployment
2:23 - First Client and Success Story
3:01 - Blessing of a 90-Day Severance
3:26 - Concept of "Burn Your Ships"
4:40 - Starting an Amazon Agency
4:59 - Side Hustle Consulting Experience
5:57 - First Full-Service Account
7:08 - Hiring the First Employee
8:42 - Scaling the Team
9:57 - Challenges of Hiring Talent
12:40 - Revenue Milestones
13:59 - Importance of Content Creation
15:54 - Scaling to 420 Clients and 450 Employees
16:07 - Social Media Metrics
16:33 - Four Quads of Business Growth
18:56 - Paid Programs for Agency Operations
20:04 - Sales Accelerator Program
23:43 - Coaching on Demand
24:10 - Daily LinkedIn Posts
24:30 - Live AMAs and Content Strategy
30:19 - European Expansion
30:33 - Customer Retention Strategy
30:59 - Trade Secrets and Full Service
31:41 - Selling Trademarks
32:00 - Side Businesses and Coaching Calls
32:56 - Staffing for Project Orders
33:43 - Troubleshooting Topics and Challenges
34:09 - Offering a Wide Range of Services
34:52 - Selling SOPs and Expanding Customer Base
35:31: Sharing Trade Secrets vs. Scaling
36:47: Customer Feedback Loop
39:36: Culture Index and Personality Profiling
41:06: Evergreen Roles and Monthly Growth
42:14: Core Values and Manager Values
* 45:18: Extreme Ownership and Radical Candor
* 47:16: What Didn't Work - PR, Acquisitions, Partnerships
* 48:54: Worst Mistakes - $2 Million on AI and CRM
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R