My Amazon Guy
Seller Central Expertise on how to improve sales. We are an Amazon Agency with more than 1,000 brands consulted for, My Amazon Guy sees trends and speaks about how to improve traffic and conversion on your products. https://myamazonguy.com/
My Amazon Guy
How to Bid Competitively on Amazon PPC (Advertising Strategies)
Confused about competitive bidding in Amazon PPC? My Amazon Guy explains why conversion rate is king & how to use high bids strategically to gather data & optimize campaigns. Learn to monitor organic ranking alongside PPC performance for peak results.
#amazonppc #amazonadvertising #biddingstrategies #conversionrate
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Timestamps:
00:00 - Intro: Bidding Strategies for Amazon PPC Success
00:09 - Suggested Bids vs. Competitive Bidding
00:31 - High Bids for Data & Conversion Rate Optimization
01:12 - Bidding for Relevance, Not Just Ranking
01:27 - Conversion Rate & Campaign Performance Monitoring
01:34 - Analyzing Dips in Campaign Performance
01:39 - Organic Ranking & PPC Sales Relationship
01:48 - Maintaining PPC Performance During Organic Fluctuations
01:58 - Conclusion: Conversion Rate Matters Most!
