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Getting a new product noticed on Amazon can be really tough. An Amazon seller has made a smart gadget to help get babies’ attention during photos, but Amazon’s rules are making it hard to show it properly. But for every problem, Steven Pope has a solution.

Steven Pope talks about the difference between products that people already want and products that create new demand. 

You’ll learn how to market a new product when Amazon’s rules are getting in the way. Plus, he shares some creative ideas to get your product noticed and discusses how TikTok influencers  can help build interest.

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Timestamps:
00:00 - Introduction
00:45 - Understanding the Market
01:52 - Tackling Amazon Compliance Issues
03:10 - Creative Solutions to Showcase the Product
05:00 - Leveraging TikTok Influencers and Crowdfunding
06:30 - Final Thoughts

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