My Amazon Guy

How Negative Keywords Can Save Your Amazon Ad Spend

Steven Pope

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Negative keywords can improve Amazon ad campaigns by reducing wasted spend and increasing ROI. Watch this video to learn how!

Learn the essentials for successful Amazon ads—grab your free copy here https://bit.ly/3DnVOGL

#AmazonAds #NegativeKeywords #EcommerceTips #AmazonPPC 

Watch these on YouTube:

Launch price strategy https://www.youtube.com/watch?v=yML2rd8I5LY&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=5

Watch this to save money on PPC https://www.youtube.com/watch?v=eaZ1zxh1TJI&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=7

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Submit your ASIN for a detailed review today http://bit.ly/3ZrUVp6

Schedule a coaching call to discuss your Amazon business http://bit.ly/3B3fgrC

Find out how to make your listing stand out http://bit.ly/3Zuylez

Timestamps:
00:00 - Why Negate Keywords in Amazon Ads
00:30 - Understanding Negative Exact vs. Phrase Match
01:15 - Minimum Spend Before Negating a Keyword
02:00 - Using Search Term Reports to Identify Negatives
03:00 - Case Study: Negating High ACOS Keywords
04:30 - Removing Inefficient Keywords Step-by-Step
05:00 - Best Practices for Auto Campaign Cleanup
05:18 - Final Steps for Keyword Negations

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