My Amazon Guy

Amazon Advertising Breaking News: Sponsored Product Advertising on Other Retail Websites

Steven Pope

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Amazon’s new beta program allows sponsored product ads on external retailer sites like iHerb and Weee! Learn how this change could redefine Amazon advertising strategies and what it means for sellers.

Amazon PPC Guide for 2025 (Free!): https://bit.ly/3DLhywd

#AmazonAdvertising #EcommerceMarketing #SponsoredProducts #AmazonPPC 

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Timestamps:
00:00 - Amazon’s New Beta Program for Sponsored Products
00:09 - Advertising Across Retailers: iHerb and Weee!
00:33 - What iHerb and Wei.com Offer for Sellers
01:00 - Why This Beta Is Huge for Grocery Sellers
01:26 - Ads Beyond Amazon: Prime Ads on TikTok and Retailers
01:54 - How This Changes Sponsored Product Strategies
02:11 - Closed Beta and Future Predictions
02:39 - What’s Next for Amazon’s Advertising Program 

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