My Amazon Guy

Stop Making These Keyword Negation Mistakes on Amazon Ads

Steven Pope

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Learn how to simplify Amazon PPC campaigns with smart keyword segmentation and negation strategies. Stop wasting money and start optimizing for better ACoS.


Optimize your Amazon ads with strategies that work. Get our Free Guide https://bit.ly/3DLhywd


#AmazonAdvertising #PPCStrategy #EcommerceTips #KeywordOptimization #AmazonPPC


Watch these next:


PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569


Drive More Sales in Early 2025 https://www.youtube.com/watch?v=3JCqAzSn9Tg&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=3


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Expert coaching for Amazon sellers – book your call now http://bit.ly/3ZAVEoh


Listing questions? We’ve got the answers you need http://bit.ly/3B1LvHt


Timestamps:

00:00 - Why Most Sellers Get Keyword Negation Wrong

00:15 - The Rules for Negations in Amazon Campaigns

01:15 - When to Adjust Bids Before Negating Keywords

02:10 - The Basics of Keyword Segmentation

03:45 - Avoiding Keyword Cannibalization in Campaigns

05:30 - The Problem with Over-Complicated PPC Setups

06:50 - Frameworks for Simplifying PPC Campaigns

07:30 - Breaking Down the Layers of Effective ACoS Management


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