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My Amazon Guy
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube.
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Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy
My Amazon Guy
4 Bidding Strategies That Can Make or Break Your Amazon Ads
Learn how Amazon’s four bidding strategies—fixed, down only, up and down, and rule-based—really work. Understand when to use each strategy depending on impressions, budget limits, or ACoS goals. This breakdown helps sellers avoid common mistakes with campaign-level bidding setups.
Grab the PPC guide built by real Amazon experts and start making smarter ad decisions: https://bit.ly/43nMUDy
#AmazonPPC #AmazonAdvertising #AmazonFBA #PPCstrategy #EcommerceTips
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
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Not getting sales? Send us your listing and let our experts take a look: https://myamazonguy.com/contact/?utm_source=YouTube&utm_medium=referral&utm_campaign=Contact%20Us
Book a free consultation with My Amazon Guy: https://bit.ly/44uHuaR
Get the exact SOPs our team uses to choose the right Amazon bidding strategy: https://bit.ly/4cGqWig
Timestamps
00:00 - Amazon Keyword Bidding Options
00:30 - What Are Fixed Bids?
01:35 - When Fixed Bids Work Best
02:00 - Understanding Dynamic Bids Down Only
02:50 - Real-World Example with eBay
03:30 - What Is Up and Down Bidding?
04:20 - How Bidding Modifiers Stack Up
05:05 - Rule-Based Bidding Explained
06:10 - When to Use Rule-Based vs. Other Strategies
07:00 - Final Advice for Picking the Right Strategy
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Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
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