.jpg)
My Amazon Guy
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube.
Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy
Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy
My Amazon Guy
Your PPC Allocation on Amazon is WRONG - Here's Data on my 400 Brands
Most Amazon sellers still follow the outdated 60/30/10 ad spend model, but the real numbers prove otherwise. Sponsored products continue to outperform by a wide margin, while sponsored brands and display ads need a smaller share of your budget. This video breaks down PPC trends based on hundreds of millions in ad spend across thousands of advertisers.
Stop burning ad budget, get a full audit and fix your PPC allocation with a strategy that actually works: https://bit.ly/4jMZtxu
#AmazonAdvertising #PPCStrategy #EcommerceMarketing #AmazonDSP #adspend
Watch these videos on YouTube:
Use Brand Analytics to Increase Sales youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4&utm_content=342074038&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw
Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=12
-----------------------------------------------
Tired of guessing where your ad dollars go? Download our PPC guide and run campaigns that convert: https://bit.ly/4lF0OYX
Your listings won’t rank themselves. Get the SEO toolkit built for sellers who want real traffic: https://bit.ly/3JyMDGo
Problems hit hard when you’re not ready. Grab the Amazon Crisis Kit now, before you actually need it: https://bit.ly/4maWHn0
If you’re serious about growth, stop playing small. Book a DTC call and take control of your brand’s future: https://bit.ly/4kOz6rr
Timestamps
00:00 - The Wrong Ad Advice Everyone Is Copying
00:20 - Real PPC Spend Data From 400 Brands
00:58 - Confirming the Data With Another Agency
01:44 - Are You Overspending on Sponsored Display?
02:31 - Amazon DSP Is Changing Everything
03:22 - Why DSP Traffic Is the Cheapest Traffic Right Now
04:00 - Amazon's Strategy Behind Stopping Google Shopping
04:45 - Amazon Is Now a Marketing Company
05:22 - Final Thoughts: Fixing Your PPC Budget Allocation
----------------------------------------------
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
