My Amazon Guy

Why Is Your Product Unavailable in Some Zip Codes with Plenty of Stock?

Steven Pope

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New Amazon sellers often wonder if they should trust Amazon’s restock recommendations. In this video, Noah Wickham walks through when it's okay to follow Amazon’s suggested inventory numbers and when you should start using your own forecasting method. He also covers the pros and cons of using FBM alongside FBA to avoid stockouts, how to handle regional FBA restrictions, and how to export inventory globally from the UK, UAE, and Australia.

You’ll also learn how to monitor inventory between AWD and FBA, what to do when inventory is available in some regions but not others, and how long it actually takes for Amazon to check in your products after arrival, especially during Q4. These tips will help you avoid downtime, improve fulfillment planning, and stay in stock longer without losing sales.

Struggling to manage restocks or plan inventory strategy? Book a call with us now: https://bit.ly/4jMZtxu

#AmazonRestock #AmazonInventoryTips #FBAvsFBM #GlobalAmazonSelling #MyAmazonGuy 

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Want free resources? Dowload our Free Amazon guides here:

Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0

TIMESTAMPS
00:00 - Should You Follow Amazon’s Restock Quantity?  
00:13 - When It’s Okay to Use Amazon’s Forecast  
00:35 - Why It’s Not Always Accurate  
01:06 - Setting Lead and Shipping Time Correctly  
01:42 - FBA vs FBM: Which to Use During Stockouts  
02:31 - Should You Create an FBM Variation?  
03:01 - How to View AWD vs FBA Inventory Levels  
03:04 - Why Products Are Unavailable in Certain Zip Codes  
03:48 - Regional FBA and Distribution Issues  
04:12 - Can You Use UK Inventory to Sell in UAE or Australia?  
05:10 - Why FBA Export Program Isn't Enough  
05:36 - Setting Up Inventory in International Marketplaces  
06:05 - How Long Does FBA Take to Check In Stock?

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