My Amazon Guy

Why Raising Your Prices Q4 is the Best Amazon Seller Strategy

Steven Pope

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During the holiday season, many sellers overlook a crucial tactic: raising prices. This often-underestimated strategy is one of the easiest ways to improve your online business. Learn how to succeed on Amazon by implementing smart pricing strategies, especially when conversion rates spike, to effectively raise your prices without deterring customers.

Want to raise prices and protect your margins without risking your listings? Let’s build a pricing strategy that works. Book a strategy call now: https://bit.ly/4jMZtxu

#AmazonPricing #Q4Sales #AmazonSellers #EcommerceProfit #HolidaySalesStrategy

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Want free resources? Dowload our Free Amazon guides here:

Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0

TIMESTAMPS
00:00 – Why most sellers forget to raise prices during Q4
00:21 – How higher conversion offsets price increases
01:08 – A $125K case study from one price change
01:33 – How to avoid losing the Buy Box
02:20 – Why testing pricing is low risk in Q4
02:45 – Most sellers discount when they should raise
03:38 – What Black Friday really means for profits
04:00 – FBM as a backup if FBA runs out
04:43 – Personal example: driving to UPS to keep selling

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